The Institute of Personality Development (PD) and Customer Relationship Management (CRM) is a professional body established in a quest to bring about synergy between personality development and customer relationship management.
Somewhere out there lies the key to increased sales, an edge over the competitor, (regardless of the industry), Institutional reputation, Corporate/individual integrity, Strong brand equity, Customers retention, electoral victories, personality favorability, built relationships, increased parishioners, Corporate sustainable growth and development. This indispensible key is the nexus between Personality Development (PD) and Customer Relationship Management (CRM).